Distributor & Reseller management
AsiaComm applies key drivers of successful channel development strategies, which include, growing market share against competitors via appropriate channels, increasing sales and managing partners cost-effectively. For instance, the deployment of a targeted one-to-one marketing approach increases partners' exposure, facilitating the dissemination of product information, marketing goals, price and availability in a controlled and cost effective way.
A well-managed partner management programme targets valuable distribution partners. Their growth and development enhance skills sets that is necessary in product and services marketing to the end-users.
Distributor & Reseller communication (i.e., One-to-One Marketing)
AsiaComm aims to efficiently connect partners with partners. With established processes, communication channels are utilised with minimal costs. These channels include newsletters, product/business/press announcements, promotional programmes, price and availability information. Aided by a full-fledged collateral fulfillment services, all parties are kept abreast of the latest information.
Channel marketing initiatives
Delivering end-to-end channel/direct marketing services, AsiaComm's channel marketing initiatives will assist you on the following as well:
- Programme management
- Lead generation
- Channel recruitment and dbase management
- Try and buy programmes
- Response handling, management and fulfillment
- Order/fulfillment verification and tracking, including phone, fax, and web-based response
- Outbound/web-based surveys
- Tier one customer support
- Product information management
- Retail channel management - store market positioning, in-store audits and POS materials creation